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WEB & DIGITAL
From working with all departments within a startup environment to independently walking small businesses through redesigns, I aspire to create work that is unique and appealing to target audiences.
WEWORK EVENT & EXPERIENCE DESIGN
DESIGN
WEB & SOCIAL DESIGN
PRODUCT DESIGN
INSTAFUEL
Product launch branding
Concept and design
ROLE
WORK
FEATURED PROJECT
One of a number of landing page designs I created for product launches at Laird Superfood. For this project, I worked with our digital marketing director, CMRO, and lead designer to design the branding around an unsweetened vegan coffee + creamer mix. The goal was to target the sugar-free, keto and paleo customer base with something fresh, healthy, summer appropriate and energizing. I worked with our internal team and outside developers to ensure responsive design across all devices.
FEATURED PROJECT
Design and illustration
ROLE
WORK
Cafe menu design
CAFE MENU
My role in this project was to design a new coffee menu for a local cafe. The goal was to create a simple menu that a showed the benefits of buying a Laird Superfood coffee. I created several thin-line illustrations to offset the blocky bold typography and communicate the functional ingredients.
